Arkansas Folks Lose Their Aloft Virginity
Another new Aloft opened yesterday in Rogers, Arkansas (population: almost 39,000 -- so not exactly Podunk Nowhere-ville) and the Arkansas folks seemed starry-eyed and enthusiastic.
Let's just say their reaction to Aloft Rogers-Bentonville was much different from our reaction to Aloft Rancho Cucamonga this week.
The Benton County Daily Record was on hand to get guests' comments:
"This is really something," said Brig Caldwell, who spent about 20 minutes walking the main floor. "I had a chance to stop by for a preview the hotel was doing last night, and it was like I walked into a nightclub. The space. The lights. It's so much different from what a hotel is."
Maybe we're just jaded or something.
Wondering why the eff Aloft chose rando-ville, Arkansas to launch one of their first properties? Rogers is a quick 15-minute drive from Bentonville -- a.k.a. Wal-Mart HQ. Starwood ain't stupid.
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by Jenna
