Would You Pay to See a Concert in Your Hotel?
Many hotels have long professed to be patrons of the arts, housing their own art collections that no one ever looks at or, on a lesser scale, offering discounted museum tickets.
Guest Hotels is now taking it all a step further by turning its five London properties into stages featuring cabaret and indie artists, as well as providing guests with back-stage passes to London celebrity events.
Central to the idea is the Concierge Club, open to everyone for a fee of $340, which provides members with exclusive access to the events, as well as to exhibitions and shows at the Institute of Contemporary Arts and the Tate.
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by jennm
