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Every month, we tell you which hotel openings you need to know about (and which, inevitably, miss their deadlines). While we have a healthy list of arrivals around the world, there are a few places that are either consistently popular or having a bit of a hotel moment, so “new hotels for…” gives you a rundown of the openings you will want to know about for a particular destination. Never one to shy away from doing things big, Singapore keeps building, building, building like there is no tomorrow: offices, apartment buildings, and of course, hotels. Marina Bay Sands landed a few years ago like a three-pillared spaceship ready for endless rooftop pool selfies, and Karl Lagerfeld brought a few design touches and one of his inimitable pearls of wisdom to Sofitel So just last year. Yet more is to come – here are six new hotels coming to the Lion City over the next few years:
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Six pictures of six London hotels. Which one is the odd one out? Your time starts…. now.
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Tommie, Moxy, Venu, Graduate, Virgin, Red, AC – so many new hotel brands created to court the elusive Millenial. A hotbed of hotel activity like London can’t stay behind on this big a trend, so later this year another very Millenial-sounding hotel brand will arrive in the city: every Hotels.
Lower-case every is a “limited feature, four star product, targeted at the global quality-conscious business professional and the savvy city explorer”, according to parent group Glh., which with every is now up to three new brands in the last year (there was Clermont and Amba before).
Three words are key for every: connect, explore, and relax. That means “the fastest free Wi-Fi in the hotel sector” (the signal even shows up in the logo), “up-to-date, intuitive technology”, “knowledgeable hosts”, and “outstanding locations”.
Just like sibling Amba, there will be four hotels to start with: every Piccadilly, every Hyde Park, every Leicester Square, and every Bloomsbury. All are former Thistle Hotels, but by the time it’s 2020, there should be up to 50 every Hotels around the world.
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We’re slowly starting to see a tiny bit of what new hotel group Glh. will be up to over the next few years, specifically with its luxury brand Clermont Hotels in London and Singapore. The changes Glh. is introducing from its Guoman days don’t end there though, with a second new brand of “contemporary 4-star” hotels called Amba making its entry into the hotel world as well.
Aiming to have nearly 2100 rooms in Europe by 2015 and 30 cities within the UK alone to target, as well as international expansion in China and the US, Amba Hotels has big plans. They start with four London hotels: Marble Arch (previously a Thistle Hotel), Tower Bridge (previously Guoman - above), Charing Cross (previously Guoman) and Buckingham Palace Road (previously the Grosvenor Hotel). The four hotels have another £70 ($120) million in investment coming their way, with Amba Charing Cross (attached to the train station of the same name) opening first under the Amba flag in October.
Remember when we talked about a new hotel group called Glh. (the rebirth of Guoman Hotels) and the launch of their luxury brand Clermont Hotels last October? Meant to change the face of the luxury market, the goal is to open 30 hotels in the next decade, starting with the Royal Horseguards in London.
It’s been fairly quiet since then, and we haven’t seen any more on what the new Clermont London will look like or when in 2014 it will reopen. We did spy a little more activity at the first brand new Clermont, which should open in 2016 in Singapore as part of the mega-project Tanjong Pagar Centre, built on top of the MRT (metro) station of the same name and set to be the highest building in the city. After the jump what it will look like when complete.
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London has had a few big years in hotels, including our best opening for 2013, but the next twelve months should give us plenty to pore over too. Just like the five worldwide openings we lifted out of our Master List of Worldwide Hotel Openings, here are 6 London hotels you should keep an eye out for this year.
Firmdale's Ham Yard Hotel : we’ve been taking pictures for a long time of the construction site, but this year should really be the year when Firmdale adds a new flagship to its quirky collection of individually Kit Kemp-styled hotels. Located just off of Piccadilly Circus with 90 rooms and suites and a whole range of amenities (bowling alley anyone?), the hotel will complete a piece of the puzzle in this revamped area between Regent Street and Soho. Recruitment has started, and based on the website, we think it will actually be called the Ham Yard Hotel when it opens in May.