Tag: Thanksgiving Parade Hotels

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Last-Minute Hotels Along The Thanksgiving Parade's New Route

November 21, 2012 at 9:48 AM | by | ()

We hope you remembered back in the Spring when we told you the Macy’s Thanksgiving Parade route would change this year and booked your hotel stay accordingly.

However, Hurricane Sandy and early snowfall in parts of the country has caused cancelled travel into the city, so some late birds (we won’t call you turkeys) may luck out and score last-minute hotel bookings and get a glimpse of those awesome floats in the flesh.

Let’s be clear though, many of these rooms may more now than normal, and some come with a minimum night’s stay (which won’t be so bad if you’re staying on for Black Friday shopping! anyway! Whee!). And if ANY of the hotels below show up on HotelTonight at noon? Grab 'em up, and schmooze like heck for a good room!

Just a few other things to know:

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Courtyard By Marriott Comes To Herald Square

November 7, 2011 at 9:02 AM | by | ()

If Thanksgiving is the one time of year when NYC's Herald Square can actually become relevant again (Macy's parade, hello?), then it was with good foresight that Marriott waited until this week to announce their new midtown Courtyard property. The worldwide hotel brand will plant a new Courtyard by Marriott Herald Square inside the former Atlantic Bank of New York Building, on the corner of 35th Street and Sixth Avenue.

Maintaining its current facade, the 17-story, 168-room hotel will be ready by "early 2012," which should put it in line to open along with its Hyatt and Holiday Inn neighbors over on 36th Street.

This news also coincides (then again, in this business, coincidences don't really exist) with Macy's announcement last Tuesday that the flagship Herald Square store will be receiving a $400 million makeover.

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Hotels Are Pissed as Macy's Thanksgiving Parade Changes Its Route

March 10, 2011 at 8:31 AM | by | ()

See ya Times Square!

We know, that title might be off putting. After all, who can think about Thanksgiving when everyone's plotting out where to get wildly inappropriately drunk for St. Patrick's Day? Hotels, that's who. And that's because the Macy's Thanksgiving Day Parade is changing up its route in 2012.

Instead of floating down Seventh Avenue, the route will switch over to the more manageable Sixth Avenue and hotels on the old route are pissed to be missing out on the parade revenue.

NY Daily News reports:

Marriott expects to lose $2 million to $3 million from the shakeup, according to Mike Stengel, a Marriott vice president. He said the company's two Times Square hotels, the Marquis and the Renaissance, will no longer be able to charge premium rates, enforce minimum 2-to-3 night stays or rent out restaurant space on Thanksgiving weekend.

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