Tag: Hotel Rebrandings

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Hotel Verta Battersea Hopes for a Brighter Future as a Crowne Plaza

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  Site Where: Bridges Wharf, London, United Kingdom, SW11 3BE
January 28, 2015 at 9:03 AM | by | Comment (1)

Well, that took a long time. Three and a half years ago, the Hotel Verta – riverside in London’s Battersea neighborhood, with a heliport outside the front door – went looking for someone new after its Von Essen hotel group went into administration. That was only a year after it opened in a location that was enough out of the way for it to struggle pretty much from day one.

We’ll admit things have been so quiet we wouldn’t have been able tell you with certainty the Verta was still open, but evidently it was, with the news that it is now the Crowne Plaza London – Battersea. Together with the Crowne Plaza that is being developed near Albert Embankment and the existing City hotel, that will give IHG three Crowne Plazas on or next to the river between Battersea and Blackfriars.

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Here's Another Paris Opening, and It's a Lot Cheaper than the Last One

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  Site Where: 108 Rue Saint Lazare, Paris, France, 75008
January 23, 2015 at 9:25 AM | by | Comments (0)

Paris hotels – they’re just like buses. You wait months for one swanky new one to open, and then two come along at once. Mon dieu!

Yesterday we showed you La Réserve, Jacques Garcia’s ridonkulously expensive new project in the 8th arrondissement. Today, let’s look at something far, far more affordable: the Hilton Paris Opera, which has just concluded its renovations.

The hotel is indeed near the Opera Garnier, also in the 8th arrondissement, near the Gare St Lazare. Formerly the Concorde, Hilton have poured €44m into the refurbishment, and the property now has 268 rooms, of which 29 are suites.

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Four Seasons Dublin Is Now Intercontinental Dublin

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  Site Where: Simmonscourt Road, Ballsbridge, Dublin, Ireland, 4
January 6, 2015 at 8:25 AM | by | Comments (2)

Last time we checked in on Four Seasons Dublin, it was getting ready to wind down with another “five-star brand” ready to take over.

We guessed Intercontinental – and lo, it has come to pass! It switched hands officially on 1 January.

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A Former W Hotel Re-Emerges as a Sophisticated Le Méridien Hotel in New Orleans

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  Site Where: 333 Poydras Street [map], New Orleans, LA, United States, 70130
January 2, 2015 at 12:36 PM | by | Comments (0)

Back in May 2013, it was announced that one of New Orleans' two W Hotels would change into a Le Méridien Hotel and now, that day has come.

The Le Méridien New Orleans on Poydras Street opened a few weeks ago after a $29 million renovation project that completely redesigned the guest rooms and suites, created three new restaurants and lounges and added 1,600-sq.ft. of meeting and event space.

The room photos on the hotel's website, look very understated, almost a bit bland, but the rest of the property looks gorgeous. We especially love the crazy wallpaper in the guest room corridors and the sophisticated Le Méridien Hub, the hotel brand's signature gathering spot where guests can sip on "carefully brewed cups of illy coffee by a Master Barista, engage over Le Méridien Sparkling cocktails and indulge in succulent éclairs."

The hotel has also unveiled its new LMNO restaurant, not to be confused with LMAO. Executive Chef Mauricio Gutierrez has created a menu of New American fare with an emphasis on local cuisine. Another restaurant, focusing on breakfast, should debut in the spring.

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The Last Hotel News Brief Ever...for 2014

December 30, 2014 at 9:05 AM | by | Comments (0)

¡Feliz año nuevo! We're getting ready to close out 2014 with our year-end awards, happening later today but before we go, here's one last Hotel News Briefs for the year. Enjoy! We'll be back with a full slate of news on Friday. Well, maybe Monday if we haven't recovered from the hangover then.

LA RESERVE PARIS HOTEL TO OPEN ON JANUARY 19: In just a few short weeks, French hotelier and vintner Michel Reybier will open a companion hotel of sorts for the existing La Reserve Paris Apartments. The 40-room hotel La Réserve Paris Hotel will open in a Haussmannian mansion off of Champs-Elysées at 42 Avenue Gabriel. The large rooms and even larger suites, all designed by Jacques Garcia, will pay homage to the Belle Époque era with "muted lighting, antique furniture, lush fabrics and regal colors." There will also be a spa onsite with three treatment rooms, a gym and a 52-foot indoor pool. Rooms at the hotel on January 19 start at 1,100 Euros a night for a deluxe room, shown above. Not that flush? Consider the Generator Paris instead, opening on February 1.

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Four Seasons Bangkok Will Become Anantara Siam Bangkok On March 1

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  Site Where: 155 Radjadamri Road, Bangkok, Thailand, 10330
December 23, 2014 at 9:33 AM | by | Comments (0)

We had heard whispers of this bit of hotel news before, but frankly couldn’t believe it would really happen, and yet here it is: Four Seasons Bangkok will be no more.

From March 1, the 354-room hotel on Radjadamri Road will become the flagship for Anantara Hotels & Resorts, officially known as Anantara Siam Bangkok Hotel & Spa.

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The Gershwin is Dead, Long Live The Evelyn

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  Site Where: 7 East 27th Street [map], New York, NY, United States, 10016
December 22, 2014 at 9:40 AM | by | Comments (0)

Deluxe Queen

You knew it as The Gershwin. But it appears the chic little NoMad hotel has quietly undergone gender reassignment; because without letting anyone know, or closing down, it’s just come out of a $30m renovation and is celebrating by changing its name to The Evelyn.

At least, it’s just finished the first renovation phase. All 160 rooms have now been redone. Next year, they’ll be tackling the public spaces.

The new rooms have been designed by Silvia Sofio, and reference Art Nouveau (we would have guessed Deco, tbh, but what do we know). So think sweet, sinuous lines, natural materials and old-style telephones (although we’re not sure what Art Nouveau types would think of the new peekaboo bathrooms).

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The Best Western President in Times Square Will Turn into a Tryp by Wyndham Hotel

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  Site Where: 234 West 48th St [map], New York, NY, United States
November 25, 2014 at 10:39 AM | by | Comments (0)

The Best Western President Hotel in Times Square used to be one of our favorite Best Western hotels ever with its purple hued decor, high design and free WiFi. We say "used to be" because the Wall Street Journal has reported that the hotel will soon change into a Tryp by Wyndham Hotel.

The owners of the hotel, Hampshire Hotels & Resort (who also own the Dream and Night brands, which are licensed by Wyndham), have modified their mortgage due to the increased competition in NYC which has seen the hotel occupancy rates rise but not the actually price of the rooms. (Sidenote: how is this possible? It seems like all NYC hotels are charging insanely higher prices these days.)

Anyways, Tryp is planning a renovation of the property that will make it more millennial-friendly.

It’s planning a “multimillion-dollar” upgrade at the Times Square property which will include adding “lobbyfriend,” a social networking system for hotel guests, and making the hotel’s public spaces more inviting places to hang out, says Bill Hall, a senior vice president (of Wyndham.)

The rebranding should happen early next year. In the meantime, you can check out the Tryp Times Square South at 345 W. 35th St. where rates start around $400 a night on the weekends in December. Rates at the Best Western are about $430.

[Photo: Best Western President/Facebook]

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The Sheraton Fort Lauderdale Beach Hotel Will Turn Into...

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  Site Where: 1140 Seabreeze Blvd. [map], Fort Lauderdale, FL, United States, 33136
November 21, 2014 at 4:23 PM | by | Comments (0)

A B Hotel!

This is an interesting turn of events. The other day we reported that the Sheraton Fort Lauderdale Beach Hotel, formerly The Yankee Clipper, would stop being a Sheraton on December 1 but there was no clue as to who or what brand would go in its place. Now, we have an answer. A tipster tells us that the hotel will be a B Hotel. And indeed, it's been confirmed on the B Hotels website with an opening date of December 1.

You might remember the B brand opened its very first hotel in Fort Lauderdale, but that has now changed into a Sonesta Hotel. B went onto open a spot in Orlando as well as Savannah and they launched their b2 brand in Miami.

No doubt all the B programming will be installed in their FLL spot, including mood lighting, free WiFi and variety of amenities and services that all start with B. Hopefully they will let the Yankee Clipper's Wreck Bar and the Dos Caminos restaurant just "b."

[Photo: HotelChatter]

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Vibe Hotels in Australia is Grooving a Little Differently Now

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  Site Where: 32-24 Murchison Street, Marysville, Victoria, Australia, 3779
November 21, 2014 at 10:38 AM | by | Comments (0)

Australian hotel brand, Vibe Hotels, is tackling two things at once--expansion and rebranding--when they open their newest property next year, near the Yarra Ranges National Park, outside of Melbourne.

The new Vibe design is a far departure from the lime green and purple color scheme sported at other properties. Those dated hues are being traded for a more sophisticated and modern blue, which is more reflective of the local surroundings.

Tucked away near the Yarra Ranges National Park, this property will be a sub-alpine retreat that features local artwork and locally sourced seasonal produce in its new signature restaurant Radius Bar & Grill. Vibe's riverside location will also make for a perfect escape from the city, thanks to its jumping-off point at the state's pristine wilderness areas. Each of the 101 rooms will feature free WFi, modern design and even, local treats in the mini bar.

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Why Doesn't Regent Seem Able to Stick With Its Hotels?

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  Site Where: Everywhere
November 21, 2014 at 9:02 AM | by | Comments (2)

What was the Regent Bali

Between the friendly rebranding of a property here and some owner-operator drama there, it’s part of hotel reality that the name above the door may change. But we struggle to think of a brand that is guilty of a more continuous stream of, “Whoops, that didn’t work out as planned, we’re leaving” as Regent Hotels. Let’s recap.

Travel back well into the last decade, and there was The Regent South Beach, which became a Vincci, then a De Soleil, before settling on Z Ocean South Beach as a name, while sort of being a Crowne Plaza.

A second, more recent attempt at a Florida hotel was equally unsuccessful, with The Regent Bal Harbour, having tried on its own as One Bal Harbour, now being a Ritz-Carlton. Further north, The Regent Battery Wharf in Boston never made it to opening, arriving as Fairmont, which now has also said its goodbyes to the harbor-side property.

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The Lanesborough London Will Join Oetker Collection When It Reopens Next Year

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  Site Where: Hyde Park Corner, London, United Kingdom
November 14, 2014 at 9:26 AM | by | Comments (0)

We may have known that The Lanesborough London was going for a full-scale renovation (including auctioning off all furniture and trinkets from inside the hotel), but in a surprising twist on the road to its reopening next year, it will no longer be a St. Regis Hotel, but become part of the super-posh Oetker Collection instead.

That means a whole range of things: an exit for St. Regis from the London market, Starwood being one property down (Luxury Collection’s Park Tower is a few minutes west, Sheraton Park Lane a few minutes east), and Oetker Collection debuting another major capital property in addition to its Parisian palace Le Bristol (the seven other hotels lean towards resorts, like the Hotel du Cap-Eden-Roc).

Along with the announcement, we have a first glimpse of the Albert Pinto-designed interiors, with a rendering of a suite above. While brand new, the interiors look to stay true to the Regency era the hotel took its design cues from before. The suite brings in red / burgundy tones, while a room rendering below goes for a warm green.

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