Tag: Four Points Hotels
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How To Sit Down Without Falling At The Four Points By Sheraton Midtown

If you're the type who likes to point and laugh when people fall down, then we're glad you weren't with us inside the Four Points by Sheraton Midtown yesterday. Stopping inside the lobby for a quick emailing session on our way to work, we sauntered in and—unthinkingly—plopped down on a small, circular bench. And proceeded to fall face-first to the ground.
The bench, which is wrapped around a pillar in the center of the lobby, is made up of separate chairs. Those chairs, it turns out, are not fastened to anything—nor are they entirely ergonomic. So any unsuspecting schmo with a too-heavy backpack, and a tendency to sit only on the edge of things (read: us), should exercise extreme caution. Follow the instructions below to avoid potential disaster.
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Four Points by Sheraton Will Soon Have Four Points in Manhattan

Looks like Gild Hall in NYC's Financial District will be getting some company in a few years but it shouldn't worry too much as it's only a Four Points by Sheraton. From the BusinessInsider last week:
Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced plans to bring its fast-growing Four Points brand to the epicenter of New York City’s bustling downtown financial district. Four Points by Sheraton Financial District is scheduled to open in the summer of 2013, just four blocks from Wall Street.
The hotel will be located on Platt street in a newly constructed building with 264 rooms and a rooftop lounge.
There's already Four Points Hotels in Chelsea, Times Square and Soho and given the lesson we learned this morning, four of the same brand in one city might be a little much. Then again, Four Points offers free WiFi and W Hotels, and Gild Hall, do not. So yeah, if your hotel has free WiFi, put as many of them as you want in one city!
[Photo: Stuart Lee]
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Four Points By Sheraton Gets 'Beaten Up' By Bondage Enthusiasts

The Four Points By Sheraton brand has spent the last couple of years trying to perk up its look and judging by this recent convention held at the Four Points By Sheraton in Fairview, Illinois, it looks like their sprucing up efforts have paid off.
A group of bondage enthusiasts held their "Beat Me Up in St. Louis" convention at the hotel, much to the chagrin of the city. But the hotel didn't mind. Sexis reports:
“We host a lot of different organizations,” Christine Orr, general manager of the hotel and conference center, said. “This was a private organization. They rented out the hotel and conference center. We had no problems whatsoever with the group.”
Good to know that Four Points is so open-minded, sexually.
Now if you're wondering why Beat Me in St. Louis happened in Illinois, don't fret. The BMSL event also happened in St. Louis last weekend. Once again, the group rented out a luxury hotel near downtown St. Louis and here's what took place:
Hotel Delays / Hotel Openings / Four Points Hotels / Starwood Hotels / New York Hotels / → All Tags
Four Points Long Island City Hits Delays But Has Great Deals for May

Once scheduled to open in late 2010, the Four Points by Sheraton Long Island City has hit another snag and won't be opening as planned today. The new soft-opening date is April 28.
Rooms for early May are currently quoted as low as $139 if you pre-pay and $149 for a refundable room. This being a Four Points property, that price also includes your free wifi and bottled water. There are also a few interesting package deals, including a deal for 40 percent off a second weekend night stay and a package that gives you two free $20 Metrocards for the train for a rate bump of only $10.
So, yes, the hotel is in Long Island City, but numerous subways at Queensboro and Queens Plaza are just three blocks away, making it a legit way to skip out on high Midtown prices while still being a short ride from Manhattan. Plus, as the hotel rightly points out, the views of the city's skyline are much better when you're not looking at them from Manhattan.
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Four Points To Open in Nashville (and Many Other Places) Next Year

With so much of our energy and attention going towards Aloft Hotels and Element Hotels and even the rebranded Sheraton Hotels, we've kinda forgotten about Starwood's other brand, Four Points by Sheraton.
But today, Four Points has saved us from a slow news day caught our eye with this announcement about their new hotel in Nashville (in the Brentwood area), opening in August 2011.
The new Nashville hotel will feature 208 guest rooms, a conference room of more than 4,000 square feet along with other amenities. The project marks a milestone in the hotelier’s brand expansion policy in key markets across the U.S. not only through new-builds, but also through conversion opportunities.
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Free WiFi, Beer and Southwest Credits Can All Be Had at Four Points by Sheraton

Southwest Airlines dropped some big news today with their announcement of new routes out of Newark Airport in 2011 but us hotel geeks are rather excited about Southwest's new partnership with Four Points by Sheraton.
Previously, we've dug Four Points for their reasonable prices, free WiFi, localized beer selections and even the apple pie scents that once wafted through the lobbies (It's been replaced with an outdoorsy scent.)
But now when you stay at a Four Points hotel you will earn one Southwest Rapid Rewards credit per stay.
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Checking In On The Four Points by Sheraton's Chief Beer Officer

Forget Fashion Week, this week New York is celebrating Beer Week! As regular HotelChatter readers know, we have a bit of a soft spot for Four Points Chief Beer Officer Scott Kerkmans. So we were thrilled to drop into the Four Points Chelsea last week to celebrate the launch of the 2nd annual NY Craft Beer Week.
Sampling a variety of the microbrews on hand was a nice way to end a day, but even better was the chance to steal a few moments of the CBO’s time. Despite the other beer experts in the room, Kerkmans was by far the most popular dude at the party.
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Four Points by Sheraton Unveils New Brand Prototype in Texas
We suppose Texas is the place to roll out the new looks for the big brands: first, Le Meridien got its new identity goin' in Dallas and now Four Points by Sheraton has unveiled the brand's "refreshed" new identity down in San Antonio.
Today's opening of the Four Points by Sheraton San Antonio Northwest also marks the launch of the brand's first "prototype hotel," displaying the brand's "rejuvenated, contemporary look, complemented by classic and comfortable interior design elements refreshed for today’s self-sufficient traveler."
The San Antonio property is actually the first of three "prototypes" opening across North America this year; those new hotels are the fruits of a five-year brand refreshment project (not to mention the result of the $1 billion Starwood poured into the brand to get it lookin' up-to-date.)
Hotel Openings / Tri-Pack Hotel / Tri-Pack BT / Four Points Hotels / Manhattan Hotels / Staybridge Suites / Fairfield Inn / Hotel Hype / → All Tags
Another Tri-Pack Hotel is Now Two-Thirds Open in Times Square

How could we forget that the Tri-Pack hotel in Times Square would have some competition. We got a press release today saying that the Four Points Times Square has opened. When we checked our archives to see what else we have written about this hotel, we found this story which focused largely on Gene Kauffman's Tri-Pack Hotel.
However, we also wrote that he was working on a similar packaged hotel at 40th street that would include "a Four Points by Sheraton, Fairfield Inn and Staybridge Suites, each more than 30 stories tall." For clarity's sake we'll call this new one Tri-Pack BT (Business Travelers.) The other Tri-Pack will have the more budget-y brands of Holiday Inn, a Candlewood Suites and a Hampton Inn.
Now the Four Points is open at Tri-Pack BT but Staybridge Suites won't take guests until January 16, 2010. On the other hand the Fairfield Inn is already open with rooms at $199, making this Tri-Pack hotel two-thirds open.
And yes, that's a Starwood property, an ICH hotel and a Marriott brand all sharing the same space. (Btw for giggles, check out the Staybridge Suites rendering on their site which shows the building as a standalone.)
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Aloft, Element and Four Points Introduce 'Digital Newsstands'
Whoa. Sweet. Just when we thought Amazon Kindles topped the list of awesome tech offerings for word nerds and news junkies, we hear about this: Starwood announced this week that they've entered into a partnership with Zinio (a company that digitally publishes print magazine titles) to offer a "Digital Newsstand" for free to guests in Aloft, Element, and Four Points by Sheraton hotel properties.
According to a press release:
The digital newsstand, which will be accessible in Starwood's guest rooms and lobby kiosks, will offer participating titles including: Caribbean Travel & Life, Destination Weddings & Honeymoons, Field & Stream, Golf Fitness Magazine, Kiteboarding, Macworld, mental_floss, Outside, Outside's GO, PC World, Saveur, Ski Magazine, Skiing, Spa Magazine, U.S. News & World Report, Wakeboarding and Working Mother. Also, Starwood will be the first hotel company to offer VIVmag, the first interactive digital women's luxury-lifestyle magazine, conceived and designed exclusively to be read digitally.
To access the digital newsstand during your stay, you click through from the internet portal page (on your laptop in your room or on a lobby kiosk) "to the private-label newsstand where free single issues will be featured," pick the magazine you want to read, register for Zinio, and read mags to your heart's content.
Chief Beer Officer / Scott Kerkmans / Four Points Hotels / → All Tags
Holiday Boozin' Tips From Four Points' Chief Beer Officer
Nobody has very much money as 2008 draws to a close, so people are forgoing champagne and just reaching for some trusty cheap beer. According to a new study by Four Points by Sheraton, 80% of people who threw parties this year ranked beer as their drink of choice, beating out champagne and wine by a mile (this is pretty shocking unless the survey was done at frat houses). Also, the study found that 66% of those surveyed see themselves drinking more this holiday than last year (hmmm, we wonder why).
So you've got beer, you've got a strong desire to get drunk and you need to do something creative to entertain your guests. Enter Scott Kerkmans, Four Points' Chief Beer Officer.
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Four Points by Sheraton Needs Your Non-Creepy Halloween Costumes

We all know about Christmas toy drives, but Four Points by Sheraton brings a twist to the doing-good field. Four Points has asked guests, hotel staff and communities to drop off new Halloween costumes to be donated to local children's hospitals. The program launched last year and resulted in hundreds of costumes donated to children's hospitals across the country.
Do note they ask for costumes "light hearted in nature," so no creepiness or serial killer masks, please. And costumes must be in their original packaging -- this isn't the time to go green by recycling your kid's Spiderman costume from last year.
We think this is a sweet idea - what kid doesn't like Halloween? And it lets those of us with puppies instead of children still take part in costume-shopping fun.
Visit the Four Points web site for a list of participating hotels.
[Ed Note: This reminds us: you can go ahead and donate that costume you bought, because you can probably use clothes already in your home closet to dress up as the Chief Beer Officer! We hear you don't even need a badge.]


