Tag: Budget Brands

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Red Roof Brings It With Their New 'Love Your Linens' Bedding

July 14, 2015 at 9:05 AM | by | ()

There’s a lot of moving and shaking taking place over at Red Roof Inn, so much in fact that it’s hard to keep up with all they have going on under their different roofs (rooves?). There’s the traditional roof and of course Red Roof Plus+, and now comes a little something they’re calling Love Your Linens.

We kind of take it for granted that our hotel stays are complete with clean, comfortable, and classy sheets upon the bed; however, apparently at Red Roof Inn they’re just coming to that realization. All kidding aside, the hotel brand is welcoming things like new large pillows, plush pillow top mattresses, and more comfy cozy touches as part of their Love Your Linens—trademark, natch—update.

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Red Roof Wants You to 'Go More. Go Better.' So, Will You?

April 14, 2015 at 2:12 PM | by | ()

We chat a lot about fancy schmancy luxury hotels here on HotelChatter yet even when it comes to budget options, we still look for places that at least try to have a sense of style. If that fails, well, we'll be happy with a cheap spot that gives us clean bedding and free WiFi. Which is why we might add Red Roof Inn to our "Cheap and Chic" list. Or at least our "Cheap and trying to be Chic" list.

The budget brand was recently ranked the #1 economy hotel for the fifth year in a row, according to the 2014 ReviewMetrix CSI Benchmark. But Red Roof is also working hard to convince guests that it is more than just a cheap place to stay.

The company has spent $200 million to renovate and upgrade its 400 locations across the U.S., including rebranding some of its regular Roofs to Red Roof Plus+. These hotels feature the modern "NextGen" design but also complimentary welcome snack boxes filled with bottled water, popcorn, orange juice, trail mix and two Nature Valley® granola bars. Additiionally, the rooms have coffee/tea makers, an iron and ironing board, mini-fridges, microwaves, and an additional pillow.

And yes, rates tend to stay below $100, making it actually pretty affordable for the all-important Millennial travelers.

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Another Budgie Brand Gets a New Look: Sleep Inns

May 5, 2010 at 3:01 PM | by | ()

When staying at a hotel with the name Sleep Inn and Suites, you would expect to get some decent sleep there right? Well, parent company Choice Hotels is making absolutely certain that their budget brand is snooze-worthy by announcing a full design of Sleep Inn hotels.

The design highlights include:

· New lobby designs with warm, natural finishes, unique lighting features, and graphic accent walls.
· Guestrooms redesigned with accent walls, new media boards with flat screen TVs, sleek new furniture lines, leaning mirrors, striking zebra-patterned wood finishes, innovative bedding coverlets plus bedscarfs, and eye-catching collages of black and white photography.
· Spa-like baths feature chic freestanding vanities, modern wall sconces, accent walls, frameless glass showers, and bamboo-like tiles.
· Redesigned exterior with natural stone finishes, feature lighting, an enhanced tower feature, low roof profile and broad overhangs.

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