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The ALS Ice Bucket Challenge is showing no signs of slowing down. The viral video campaign has gone from your Facebook friends to friends of your Facebook friends to kids of your Facebook friends to celebrities, athletes, pop stars and anyone else who feels like getting noticed for pouring ice water over their heads. And hotels always want to be noticed.
We wrote about the Novotel Times Square's ice bucket challenge the other week and it set off a flurry of other hotels doing ice bucket challenges. There is literally no end in sight for the ice bucket challenges. But here are a few of the notable hotel ones:
For starters the SOFITEL NEW YORK answered the challenge from the Novotel, made a donation and then went onto challenge a couple more sister properties.
THE PENINSULA PARIS had their Peninsula pages submit to the challenge.
They then went onto challenge PENINSULA BEVERLY HILLS who, since California is in a drought, used leftover ice cubes from the restaurant and pool water.
The ALS ice bucket challenge has gone viral. What started on Facebook as an awareness movement/double dare (#ALSIcebucketchallenge) amongst friends, then friends of friends has moved onto athletes, celebrities and even billionaires like Bill Gates. And now, it's reached the hotel world.
Using hotel room ice buckets, the staff at the Novotel Times Square dumped ice on themselves last Friday to support ALS research. And so did a couple of guests. Check out the video of the dumping, done on their rooftop terrace, here:
Of course, the hotel passed on the challenge--to their general manager Marc, and to another hotel--The Sofitel New York (that's the Novotel's sister property, FYI.)
So far the FB page for the Sofitel New York has not addressed the ALS challenge. But we hope they do--either with ice buckets or money (preferably the latter.)
[Photos and Video via Novotel Times Square]