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Inside the Rooms and Out on the Roof Terrace at Firmdale’s Ham Yard Hotel London

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  Site Where: 1 Ham Yard, London, United Kingdom, W1D 7DT
June 5, 2014 at 8:37 AM | by | ()

Having shown you around the public spaces at Firmdale Hotels’ new flagship Ham Yard Hotel, we’ll take the elevator up and peek inside a few of the 91 bedrooms and suites, all of which come with very individual, but very Kit Kemp, design.

As you make your way to your room, you’ll notice how the hotel twists and turns to fit in with the existing buildings around it. Hallways share the French wallpaper of flowerless plants that we saw at Dorset Square Hotel a few years ago.

Rooms range from entry-level Superior to Deluxe, with Suites continuing on from Luxury Junior to Terrace Suites. The above shot is from one of a small number of apartments that are also available. All rooms have the lovely floor-to-ceiling warehouse-style windows that led light flood in.

The apartment had a living room with seating area and small circular dinner table, a kitchenette, powder room, full bathroom, and walk-in wardrobe – altogether larger than most London flats.

Compared to the first red/green bedroom with the floral wallpaper, what we saw next shows the range of different designs you can find: the dark pinstripe fabric and grey storm clouds set a much more masculine – and moodier – tone, but we really liked it.

All bathrooms in the hotel's rooms and suites share the same granite and oak, but the apartments feature a lighter marble.

This is the top-of-the line two-bed Terrace Suite, which spreads over 145 sq m (1560 sq ft), with a thin terrace running the length of the suite.

The Master bedroom (above) and second bedroom (below) are at opposite ends of the large combined living / dining room, which comes with a full kitchen.

The Master bedroom had a walk-in wardrobe and large bathroom with separate shower and bathtub with the inevitable built-in TV for in-tub viewing.

The terrace overlooked the courtyard and mishmash of London rooftops. You can see as well how big those warehouse-style floor-to-ceiling windows are.

On the hotel’s top floor is the guest-only roof terrace, which had plenty of seating under a sail-like canopy, stretching out to the restaurant’s herb and vegetable garden at the back.

We were impressed with our first look at Ham Yard Hotel: its location means you are right in the heart of London’s West End, but inside you’d never guess Piccadilly Circus and Soho’s Old Compton are three minutes’ walk away. The design of the rooms gives you plenty of choice – from bold to more subdued, from more masculine to more feminine, but all with plenty of space.

If service will measure up, we don’t doubt Ham Yard will be just as popular as the other London Firmdale Hotels. A Superior Room at Ham Yard Hotel starts just above £400 ($660) a night.

[Photos: JasonD for HotelChatter]

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