Aside from that, there are also other requirements a hotel must meet to carry Aveda products: It must be "boutique-ish" and not a chain; the room rate must be over $200/night; the property must carry a four-star rating; and it must have over 10-15 rooms. The spokesperson said its hotel clients typically have an average of 30-40 rooms. Aveda also inquires about the hotel's target audience, because it wants to reach people who are likely to purchase the products at retail prices after experiencing them in a hotel.
In short, you probably won't find Aveda in a Disney hotel. Looking at those regulations, it's not rocket science to conclude that Aveda is after guests on the higher-end of the spectrum who seek out small, responsibly run properties. According to the spokesperson, Aveda also avoids chain hotels for supply and demand purposes, since many of the ingredients come from small farms and have limited production capabilities.
We tried to obtain a copy of the application, but Aveda wasn't having that, as the evaluation process is kept pretty close to the chest. Next time you see them in your hotel, you can be sure you've selected a green-thumbed property. And knowing what it took for them to get there, it should make that shower extra sweet.