The hotel is the lovechild of longtime Soho hospitality veterans, Vincent Boitier and the Iacovelli brothers, Jean Claude and Stephane. (They are the trio behind Fiat Cafe, Jean Claude and Soho Steak.) It took them seven years to renovate and turn into a boutique hotel but the wait may have been worth it as the hotel also features an open-air atrium, giving each room either atrium or Broome Street views. And yes, it's raining and snowing in the courtyard right now. A rep for the hotel says they are contemplating a retractable roof but for now heat lamps and snow shovels are at the ready.
The Ground Floor cafe will feature a vintage while the rest of the hotel's common spaces will hold eclectic art from the owners' private collection including Kito Mbiango , Basquiat and Keith Haring. Additionally, the hotel features a quirky gift shop called, "Treehouse," which overlooks the lobby and done in in partnership with Joelle Klein's *share with.
Rates for opening night start at just $260 for a standard queen room. That includes free WiFi, complimentary breakfast, complimentary VOSS water bottles upon arrival, a pass to the New York Sports Club gym and a custom-curated minibar.
[Photos: The Broome NYC]