The Paramount Hotel's New Pop-Up Shop Supports Star-Studded Central Park Concert
We like when a hotel does good deeds and that was the case last week when the retail space at New York City's Paramount Hotel was converted into a funky pop-up shop to benefit the Global Citizen Festival on September 28th.
Superstar musicians Stevie Wonder, Alicia Keys, Kings of Leon and John Mayer will play a free concert this weekend at Central Park to a crowd supporting the Global Poverty Project.
For those unfamiliar with the organization which is in its second year of giving such concerts, GPP has partnered with Cotton On Foundation to create a venue called the Global Citizen Pop Up Store at Free & The Brave.
Their limited-edition products--from cool vintage-style t-shirts (so affordable) designed by celebrity supporters of the cause, concert photography by Danny Clinch, and signed artist memorabilia will be sold in Paramount's dedicated (but temporary shop) until October 16th. All proceeds will go to to the charity, which supports communities in Uganda.
Their focus? The Zero Poverty 2030 campaign, which seeks one million citizens to call on world leaders to continue efforts to end extreme poverty by the year 2030.
So head to the Paramount for tickets as its the only place to get 'em (or participate in ticket swap via GCF's FaceBook).
Then make way to the Great Lawn in Central Park this Saturday by 2pm for a day of music and knowing you're making your love of hotels count in the best way possible!
[Photo: Trey Badami]