The Real Deal reports that the firm paid for $17 million for a 18,000-square-foot "prospective hotel site" at 93 - 97 Wythe Avenue, between North 9th and North 10th streets -- and that they bought it from the Ace and NoMad's Sydell Group.
From The Real Deal's story:
Sydell purchased the site for $10 million in January and had plans to develop it themselves, but the London firm came in with “an offer they couldn’t refuse,” said Neil Dolgin, a partner at commercial brokerage Kalmon Dolgin, who was not involved with the sale but was familiar with the situation. “They took the profit and ran,” he said.
While Ennismore have not announced any plans for their new site, we just can't help but speculate that this will be that long-anticipated Hoxton New York; it's not like they are being secretive about their plans: this is what Ennismore say under the heading "Investment Strategy" on their website:
We are seeking to build / develop a significant hotel presence within selected capital cities. These are expected to include London and New York, with potential for further expansion into other complementary markets.
Shhh... nobody tell them New York's not actually the capital.
[Image via Google Streetview.]