While Ivanka led the press conference she was, as Holmes Norton pointed out, "no mere MC for this occasion: I have worked with her exclusively since Trump Hotels won the competition".
Donald seemed pretty confident in his daughter's capabilities, though couldn't let the moment pass without warning her, in the way only The Donald can: "You better do a good job or you're fired!
But enough about the man, what about the hotel?
In a characteristic show of modesty, Donald declared it would be "one of the finest hotels anywhere in the world." The Trumps have been working with architects Beyer Bedner Associates (partner Hany Hussein was present at the briefing), interior design consultants Hirsch Bedner Associates, and preservation associates John Cullinane & Associates to realize the proposed "American grandeur" design.
There will be 270 guest rooms averaging more than 600 square feet (which will make them the largest in D.C.). All rooms will have high ceilings of up to 16 feet, crystal sconces and chandeliers, thick wool carpets, six foot bathtubs, and a palette of Federal blues, creams, and ivories paired with silver and gold accents.
As well as the rooms, there will be two very snazzy three-bedroom Presidential Suites located in the former Postmaster General offices. Each suite will be more than 3,000 square feet, making them some of the largest in the country, and will have 16-foot ceilings, views of Pennsylvania Avenue and the National Mall, original fireplaces, wood doors, separate dining rooms, his-and-her walk-in closets, private saunas and steam rooms, VIP direct elevator access, saucy two-person showers and, bullet-proof windows.
"We have juxtaposed the masculinity and stateliness of the building with softer furnishings" said Hirsch Bedner's Betsy Hughes, who was also in attendance.
The design team have also re-established 11th Street as the main arrival point with a "jewelbox-like" entrance to the 13,000-square-foot Grand Ballroom and have introduced a canopy at the entrance "while hardly touching the building at all" said Hussein.
Other hotel features will include a restaurant, a library a cortile with a water sculpture, and a 4,000-square-foot Mar-a-Lago Spa by Ivanka Trump. Handbags, hotels, shoes, spas ... lady is working it (and also eight months pregnant).
Although construction is not scheduled to begin until spring 2014, Donald revealed that his team are already working on restoring some of the windows, because "they needed painting quickly." Sounds like he is eager to get the ball rolling. "What I do best is build," he bragged. "Better than The Apprentice, better than politics."
And, not that we would have doubted it, but he also felt the need to confirm that he has the funds to do it: "Cost is no object, because if it was I wouldn't do it," he said. "There's easier ways to make a buck.'
[Photos of Donald and Ivanka: HotelChatter; hotel renderings: Trump Hotels]