TripAdvisor To Tuck SniqueAway Into Jetsetter.com
We’ve been talking a lot about TripAdvisor drama lately, but didn’t touch too much on their acquisition of flash-sale site Jetsetter back in April. That was mainly because we’d heard Jetsetter may fold, so we took a wait-and-see approach.
We’ve heard from tipsters there’s been a good amount of layoffs and employees jumping ship at Jetsetter since the takeover. However, the latest word is that TripAdvisor, who also owns hotel-discount site SniqueAway, is shutting it down as a separate entitity on June 28th and rolling it into Jetsetter.com.
Kathleen Hanefeld, sales director at SniqueAway, contacted the company's hotel partners via email about the change, saying, “
…after reviewing what would be the best experience for our travelers and our partners, we decided to combine our assets and have SniqueAway become Jetsetter.”
Meanwhile, we continue to receive SniqueAways sales blasts, so we assume vendors plan on going to very end. Even today’s offerings have the option to book deals well into July.
Hanefeld said “any sales scheduled to run on SniqueAway will be completely unaffected by the change.” We're crossing our fingers that buyers won’t have to deal with company reservation drama during the transition.
We'll keep you posted on the changeover as more news develops.