We happened to walk by the site this past week (it’s just up the street from £1-sale favorite, Hoxton Hotel and next to the planned – but very much under wraps – Nobu Shoreditch), and picturing the shiny 18-story building from the renderings on this plot takes a little imagination.
Plans call for the 350-room structure to be wrapped in a rain screen skin, “inspired by the punch cards used in the textile industry that were historically located in the area”. This outer layer will also improve environmental efficiency. Inside, a central atrium cuts through the hotel, with a top-floor restaurant and bar, and a spa.
Not surprisingly, art will be a big focus, with an arts center open to the public, including an art gallery, space for video artists and photographic studios. In addition, each Art’Otel has a link to particular talent (like Andy Warhol at Art'otel Berlin Mitte): which works will appear in Hoxton is something we’ll find out as the project – hopefully – gets closer to becoming reality.