I chose Neroli as the basis for The Setai creation, as the orange, from which it comes, is so meaningful to Florida. I believe that it is a wonderful material that is sensual and refreshing, masculine and feminine, and therefore well-suited as a starting point. I personally spray Neroli on my bed linen, especially my pillows as it induces a fantastic state of wellbeing—perfect when staying at The Setai.
As Miami has beautiful weather year-round, I decided to add some very precious materials such as Litsea Cubeba, which adds to the fresh citrus aspect of the Neroli and stops it being too sweet without removing its sensuality. The heart of the creation also has whispers of precious Rose de Mai and Jasmine de Grasse to add a subliminal feeling of luxury. I have worked these with Geranium, Clove Leaf, and Lemongrass to give a contemporary edge and add to the freshness.
If you're not flush enough to spend a night at the hotel, where rates start can go for over a $1,000 a night in high season, The Setai is selling its own candle with a 24-carat gold coated lid and handmade packaging for $125. A expensive Christmas gift for sure, but being able to bring the smell of The Setai with you anywhere? Priceless. (Or so we hope.)