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Best Hotel Opening of 2013: The London Edition

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  Site Where: Berners Street, London, United Kingdom, W1A 3BE
December 30, 2013 at 9:02 AM | by | Comments (0)

It's that time of year again: the 2013 HotelChatter Awards! Today and tomorrow, we'll be showcasing the best (and worst) of hotels over the past year. But we couldn't do it without you! Let us know your thoughts in the comments below, or shoot us an email. And the Award goes to...

London had a big hotel year, and among many highlights was a major moment in September, when Ian Schrager introduced our winner for best hotel opening: The London Edition. Sitting in the wood-panelled Punch Room, we heard his thoughts on the industry today and his vision for the brand, giving us hope that Edition was leaving early setbacks behind and headed for a brighter, opening-filled future.

What we saw inside the London Edition was, as much as we hate a hotel delay, worth the wait. Soaring ceilings with extravagant detail dominate the ground floor public spaces, with various seating areas, workstations, and even a pool table to accompany the drinks from the lobby bar – and let’s not forget, free WiFi. Berners Tavern, the hotel’s restaurant, has taken the local market by storm, notching up rave reviews and consequently, increasingly difficult to get a table at last minute. With artwork covering every inch of the walls, it’s a rather unique space, even if the drinks cabinet and its amber lighting gives us a whiff of Public. Then there is still the reservation-only Punch Room, and of course Basement nightclub.

Upstairs, the 173 comparatively subdued bedrooms are clad in walnut, with stylish bathrooms and custom le Labo amenities. Some have terraces, and for those in need of extra room, there is always the Penthouse.

The combination of Schrager’s whimsy and Marriott’s sheer power looks to bring us – at least – the following over the next few years: Miami Beach (2014), New York (twice?), Abu Dhabi, Gurgaon (India), and Sanya (China) all in 2015, Shanghai (2016), Wuhan (China) and West Hollywood, as well as Paris, in 2017. We also heard straight from the horse’s mouth destinations like Tokyo, Hong Kong, and Beijing. If the London Edition is a sign of what's to come, we can’t wait.

[Photo: JasonD for HotelChatter]

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