The way it works is pretty simple: Barclay the Bee, as he's officially called, is placed in a card holder on the nightstand. Guests who need daily linen changing just take him out of the holder and lay him flat on the table. Guests who are on board with every-other-day washing just leave him bee (sorry, we couldn't help ourselves).
According to the hotel, one obstacle in the fight against the hotel water sustainability initiative is communication: guests often get confused on what to do. According to InterCon's Regional Director of Operations:
"We felt that the message card we had, which sat on the bed, was being overlooked, mainly because many of our guests are foreign and not necessarily fluent in English.
We hope by creating the do not change linen/towels symbol we simplify the communication, and maybe other hotels around the world will find it useful in their own conservation messaging"
Incidentally, the hotel adds that the "symbol is free to use." Really? You're not going to charge us for picking up a tiny cardboard cut-out of a bee? Well, that's a relief.
[Photo: InterContinental New York Barclay]