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One Night In Bangkok, And Phuket, And 8 Cities In Indonesia, Thanks To A New Batch of Tune Hotels

Go To The Hotel's Web 
  Site Where: Sumhumvit Soi 14, Bangkok, Thailand
July 18, 2012 at 9:01 AM | by | ()

With big things happening for Tune Hotels in the UK and Australia, it kind of makes sense that the expansion waves would also carry over to Asia, where the chain is actually based.

This September, Tune will open its third Thailand hotel, a 130-room outpost on Bangkok's Sukhumvit Soi 14, a few blocks away from Lumphini Park, and encircled by pricier hotel choices like Westin Grand Sukhumvit, Grand Millennium Sukhumvit and Sheraton Grand Sukhumvit.

But while basic rooms at those places generally go for around $150-$220 USD, Tune will be swinging into town with rates of just $15 USD/night.

Tune currently has two other hotels in Thailand, one in Pattaya (south of Bangkok) and one in Hat Yai (near the Malaysian border)—though this new opening marks the first announcement since a 15% stake of the company was bought by Red Planet, an Asian-based hotel investment firm, who feels pretty strongly about the budget hotel boom going on right now in Southeast Asia. Its CEO, Timothy Hansing, told The Bangkok Post:

"This is the fastest-growing market for tourist arrivals in the world, and the budget-hotel market is served very badly in Asia."

According to the paper, Red Planet will own 10 hotels (1,623 rooms) Thailand, the Philippines and Indonesia by the end of 2013—with Indonesia being the company's biggest focus, as a total of 8 new properties are scheduled to open there by next year. A Tune Hotel in Patong, Phuket is also set to open in December.

[Photo: Tune Hotels]

Archived Comments:

More and more international

More and more international hotel companies are beginning to expand their chain into the Asian market. It is becoming like a trend because Asia has many beautiful tourist attractions and businesses will most likely to prosper in no time. Phuket is one the many islands in Thailand which offers a huge variety of activities to fulfill tourists' interests and needs. Asia is perfect for a relaxing getaway that has summer all year long.