But while HotelTonight begins expanding internationally, the app isn't straying too far from it's core concept--to give travelers steeply discounted rooms for booking last-minute, or rather on the day or night they need the hotel room.
We spoke with HotelTonight's CEO Sam Shank, who's in Toronto this week, about why HotelTonight is so successful, especially as competition from other booking sites increases (both Pricline and Booking.com have unveiled their own last-minute apps with international cities). Shank told us simplicity and logic are key:
HotelTonight is very logical. Everyone gets why they are getting this deal. That's really served us well in terms of people feeling good about the discount they are getting. And that the deal is legitimate.
So once again we have to ask, it's almost noon now (the time when HotelTonight's deals are let loose), where will you be staying tonight?
[HotelTonight iPad screenshots via HotelTonight]