Commenter Wants The Standard on Sunset to 'Embrace' Lohan's Blacklisting
The other day when we told you how Lindsay Lohan has reportedly banned herself from the The Standard Hotel in West Hollywood, we just thought it would be a funny celebrity scoop to break up an annoying Monday.
But one of the best comments ever came out of this post.
Mark Hooper gives the Standard a genius way of turning Lohan's blacklist in their favor:
So, this is a GOLDEN marketing opportunity for The Standard. Don't just ignore this "blacklisting," embrace it!!! How about a huge billboard on Sunset or some notable location, saying something like:
"Smoke and Mirrors is in the black (and patrons can drink our cocktails, rather than wear them)!"
"Smoke and Mirrors - new and improved (sans Lohan)!!!"
"Smoke and Mirrors is new and improved! Come hang out with stable celebrities!!!"
"Smoke and Mirrors - We've purged the bad kharma!"
I would take this latest publicity and BLOW IT UP with some over-the-top promotions. Now, is the perfect opportunity to turbo charge your brand, Standard Hotel.
Another commenter chimed in with the slogan suggestion, "The Standard - now with 100% less Lindsay Lohan." We likey.
Of course, the Standard is too cool to even admit that there was a celebrity on their premises. Besides, how they can promote Smoke and Mirrors when it supposedly doesn't "exist"? But we're totally Team Commmenters on this one. Standard should at least put together a package that will let guests do all the things Lohan is now missing out on--drinking, smoking, partying at a pop-up club, working a real job, etc.
[Photos: Pranksky, Radar Online and AnotherMag.com. Composite: HotelChatter with limited Photoshop skillz]