/ / / / /

What Can You Buy At Armani Milan?

Go To The Hotel's Web 
  Site Where: Via Manzoni 31 [map], Milan, United States, 20121
February 27, 2012 at 3:00 PM | by | Comments (0)

Everyone knows that the first stop for fashionistas on a jaunt through Italy is Milan. It's got designers. It's got Fashion Week. And it's got the man himself, Giorgio Armani.

A man, who, as much as he's making a name for himself now in the hospitality biz, first got introduced to the world as a fashion person. Clothes, retail, couture: those are his roots, not necessarily beautiful hotels. But the new Milan property, with all its 95 textured monochrome guest rooms and eighth floor "hat" lobby, actually manages to contain both those worlds under the same roof—the hotel is built right on top of an Armani store. How convenient!

Any guest who needs to do a little last-minute shopping for an event—or maybe just a night out on the town—only has to trek downstairs to blow a few thousand euros on whatever wispy threads catch their eye.

And, according to a new article that just popped up on ABS-CBN, that's exactly what some of them do:

"'You're heading out to a party and need a fashion advisor? We'd arrange one for you, or of course you could shop in the Armani clothing store downstairs,' said Andrea Zeno Villa, the hotel's marketing and communications manager.

'What party? Everything you could ever need is right here,' said his colleague Viviana Giussani as she showed off one of the signature suites.

The brand's in-house shops also sell Armani flowers, chocolates and books."

We don't always go out shopping for flowers and chocolate when we stay at hotels (they're not exactly difficult commodities to find in New York), but still. It's good to know we could zip downstairs for those essentials if we needed to. And there's always the chance we could bump into the owner himself. Apparently, he likes to pop into both the hotel and the store, as he lives only a block away.

[Photo: Armani Milan]

Comments (0)

Post a Comment

Join the conversation!

Not a member? .