From the announcement, it sounds like the new look will be a lot less "W" and a lot more...modern? Not that W doesn't manage to stay on top of the trends (to the point of exhaustion sometimes), but design-wise, things can start to feel kind of cookie-cutter when you're dealing with a corporation as big as they are. What the Tuscany offers instead is a simpler, more under-stated experience. And now it will have the digs to back it up.
This gives us yet another major renovation project in midtown Manhattan to keep our eyes on—the first being Westin's grand re-imagining of the classic New York Helmsley. Yes, the Helmsley is bigger than the Tuscany—and each cater to different crowds—but we're glad to see they're both gettin' some lovin'. Why hang onto the past when the future is so bright, wide, and open?
(PS. We feel we should add, since The Tuscany will be sending guests next door during renovations, that it sister hotel, The Court, has some pretty reasonable rates going on right now. A quick look at their website revealed rates for February and March as low as $159. We like!)
[Photo: The Tuscany]