Swissôtel On A Roll With Sixth Hotel In Changsha, China
October 16, 2012 at 9:50 AM
We’ve previously looked at what Swissôtel will be up to in Turkey (including its new extended-stay concept) and Dubai over the next years, after being impressed with their latest property in Dresden (and their serious approach to sleep). Looks like two resorts in Bodrum and one in Dubai isn’t enough action, with Swissôtel Changsha just added to the list for openings in 2014.
Where is Changsha and why there you ask? The capital of the Hunan province, Changsha is about 680 miles southwest of Shanghai, and a major transportation hub in the area. By the time the hotel opens, there will be a metro station connecting the east and west of the city next to the hotel, and Changsha will be a stop on a high-speed railway connecting Shanghai to Kunming (near the southwestern border with Myanmar (Burma), Laos, and Vietnam).
Among the 20 most economically developed cities in China, Swissôtel is banking on enough demand in Changsha from both business- and leisure-folk to fill its 400 rooms and suites. There will also be five restaurants and bars, a spa, and over 2000m2 of meeting and banqueting space in the hotel, part of a mixed-use office complex in the affluent Yuelu residential district.
There will be some stiff competition however, with Starwood Hotels & Resorts alone having a St. Regis, a Westin, and a W hotel in the works, in addition to the existing Sheraton Changsha. Changsha will be Swissôtel’s sixth hotel in China, with properties in Beijing, Shanghai, Chengdu, Foshan, and Kushan. We can barely keep up with the rate at which hotels continue to spring up in China, but we’ll keep you up to date on this and other developments.