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NYC's Dream Downtown Hotel Owns Up to Its 'Cheesy' Looks

Go To The Hotel's Web Site Where: 346 West 17th Street [map], New York, NY, United States, 10011
April 26, 2011 at 9:32 AM | by | Comments (5)

It's official! The still-not-open-but-almost-there Dream Downtown hotel on the edge of Manhattan's Chelsea and Meatpacking Districts has a sense of humor. And truly, if there's something we've learned while observing the lives of the hotels around this area, a sense of humor is a serious key for survival.

The Dream Downtown—or "The Cheesegrater" as we've preferred to call it since last year—owned up to their extreme similarity to the culinary tool by actually sending us a cheesegrater, complete with their logo attached. The Dream Downtown may have been delayed for ever and ever and their website might look like Karim Rashid did it for homework (and he might have; his studio is on the block), but the Dream Downtown knows it looks just like a kitchen utensil and it's okay with that. So rock on, Cheesegrater. We can't wait to see what you've been hiding under the slick, silver exterior of yours this summer.

A pic of the hotel itself, behind the cheesegrater:

Hotels mentioned in this story

Comments (5)

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Return to » NYC's Dream Downtown Hotel Owns Up to Its 'Cheesy' Looks


Sorry, Wyndham Phoenix is the REAL cheese-grater

The Wyndham Phoenix looks a lot more like a cheese-grater than this hotel, so you need to give the award to them.   Funny thing is, just as this building is starting to look cool and funky I think they're planning on removing the exterior!

Here's the image:  <a href="http://www.comparestoreprices.co.uk/images/ph/phoenix-wyndham-phoenix--downtown.jpg">http://www.comparestoreprices.co.uk/images/ph/phoenix-wyndham-phoenix--downtown.jpg</a>

bbphx on April 26, 2011 at 11:59 AM #Permalink

oh wow

Wow--very similar! The Dream Downtown still beats it though, because it's got both the silver metal exterior and it's trapezoidal, just like a cheese grater utensil.
JetSetCD on April 26, 2011 at 4:05 PM #Permalink

wyndham phoenix

Thank you, it is truly the real cheese grater, this is more like a microplane!
Jacob Wright on April 26, 2011 at 5:11 PM #Permalink

cheese-grater?

It seems more like a sad PR stunt to distract the bigger issue of actually copying their neighbors design. Anyone else sees that? And that shiny sleek brand new cheese grater it sports now will look like a cheap rusty cheese grater in no time. Cheap and Cheese = Dream Hotel? I think that sounds right.
fangbanger on April 27, 2011 at 7:50 AM #Permalink

copying

It's true the Dream Downtown and The Maritime are neighbors. Like REALLY REALLY close neighbors, but both of those hotel's buildings existed--portholes and all--before they became hotels. There wasn't much either could do to alter the exterior look, but the Dream did encase theirs in metal. Read the bit under "Building" here: http://en.wikipedia.org/wiki/Maritime_Hotel . The Dream is the part they refer to as "annex to their headquarters."
JetSetCD on April 27, 2011 at 5:47 PM #Permalink

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