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The Cooper Square Hotel is Now Officially The Standard East Village

Go To The Hotel's Web Site Where: 25 Cooper Square [map], New York, NY, United States, 10003
December 27, 2011 at 9:48 AM | by | Comments (0)

Just the other night we were perusing hotels in New York City on a couple of booking sites and lo and behold, look at what we saw--the Cooper Square Hotel is now officially rebranded as Andre Balazs Standard East Village.

We first got word of the hotel's Standardization back in October but now it looks like the transformation is complete, at least online. Not only do booking sites like Expedia and Kiwi Collection (pictured below) show the CSH as the Standard East Village, but when you visit Cooper Square's website, it redirects you to the Standard site.

Right now, the site is only touting the hotel's rooms, penthouse suite, outdoor garden, free WiFi and complimentary Standard bikes. But the hotel's food and beverage offerings are expected to be re-introduced throughout the year. No word on what will happen to those gorgey Cooper Square Hotel bathrobes.

We found a corner king for Thursday night for a seriously low $250 a night. However, that jumps up to $475 on New Year's. We say wait until the Standardization is complete, or nearly complete, before you book.

Want a peek at what Cooper Square, er, The Standard East Village looks like on the inside? Check out our review HERE.

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