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West End Girls, London's Got a Hotel For You

Go To The Hotel's Web 
  Site Where: 35-36 St James's Place, London, United Kingdom, SW1A 1NY
December 13, 2011 at 4:00 PM | by | Comments (0)

Following in the footsteps of Copenhagen's Bella Sky Comwell, who devised an all-female floor to cater to XX chromosome guests, another hotel is stepping things up for the ladies, this time in London. The Dukes Hotel has anointed some of its suites "Duchess Rooms," themed to attract women clientele.

While this kind of marketing ploy was recently ruled illegal in the Danish capital, London is willfully flaunting notions of political correctness by providing a package of clichéd feminine perks to "tempt single female travelers or groups of women," according to the NY Daily News.

Said perks include "exclusively female room attendants," in addition to "a makeup mirror, hair dryer and styling accessories, and…a selection of glossy magazines." Add to that fresh flowers, swank products in the bathrooms, and smaller slippers and you've got an amenity cocktail for a luxe ladies' only sleepover. Whether Dukes will have to field feminist complaints about stereotyping or cash in on such Sex and the City-esque branding remains to be seen.

But please, for the love of Carrie, no one yell, "Pillow fight!"

[Photo: Dukes London]

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