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Need A Room On W 36th St? Soon There'll Be Tons

Where: 50 W 36th St [map], New York, NY, United States, 10018
October 20, 2011 at 9:04 AM | by | Comments (0)

In July, we updated you on the progress of Tryp by Wyndham's new joint near Penn Station. Back then, we thought, 'Oh, a new hotel for midtown. How nice.' And kept walking.

Little did we know of the crazy hotel activity that was taking place right across town! A recent stroll down West 36th St between Fifth and Sixth Avenues revealed no less than three hotels going up right next to each other along the south side of this block, including a Holiday Inn Express, a Hyatt Place, and an unnamed "boutique hotel." Talk always turns cold when the subject of Manhattan hotel over-saturation comes up. But the question remains: does this city really need more of them? Does it make a difference if it's a gay-themed hotel in Hell's Kitchen, or a Holiday Inn Express on W 36th St?

Two of the hotels (Hyatt Place and the "boutique hotel") will open in Spring 2012, while the Holiday Inn Express isn't scheduled until the following Spring. In the meantime, Hyatt had been reporting the opening of a separate Hyatt Place on East 52nd St at some point in 2011, though we haven't heard another word since.

Just to put the site into its proper context, some of the hotels in close proximity to the block include: The Strand NYC, Hampton Inn Empire State Building, and Ian Schrager's baby, the Morgans Hotel. Not to mention Setai Fifth Avenue, which sits literally at the end of the block.

The other week, MSNBC was getting all excited about New York's supposed "hotel room boom," inserting a quote from NYC & Co's Chris Heywood about the official room count for 2010 and 2011:

"As of August, our inventory count was 88,144 rooms and we have approximately 2,000 rooms in the pipeline for the remainder of 2011. We expect to reach 90,000 rooms by year end."

But are deals still to be found? With all the mid-range hotels going up in this city—and it is important to distinguish them from the more expensive boutiques—will a $99 room become more common or more scarce?

What are your thoughts on the midtown hotel boom? Like it? Scared of it? Let us know your thoughts below!

[Photos: HotelChatter]

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