The WSJ reports on the "useless" swag suite at The London West Hollywood held in the days before the Golden Globes where celebs picked up freebies such as alcohol-infused whipped cream, omega-3 supplements, women's pajamas made from bamboo and body-bag sized black duffel bags.
At The Sofitel, Access Hollywood sponsored a swag suite which featured Slim-Fast shakes and meal replacement bars while another gifting suite across the way from Willy Wonka gave out a year's supply of Nerds and chocolates.
As far as after parties, the Beverly Hilton hosted a slew of them from the big HBO bash around the pool to the InStyle/Warner Bros. party over another pool (where Godiva chocs are given away); the NBC Universal/Focus Features Party, on the roof of the hotel's parking garage and the Trader Vic's bar where Relativity and the Weinstein Co. partnered up with Marie Claire to fete "The Fighter" and "The King's Speech."
Funny, you'd think more people would have a problem walking out of this place than the Chateau? Maybe that hill is to blame after all. Oh well, celebs and hotels better get ready to do it all over again next month when the Oscars roll around again.
[Photo: Daily Mail]