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The Cosmopolitan in Las Vegas Now Belongs to Marriott's Autograph Collection

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  Site Where: 3708 Las Vegas Boulevard [map], Las Vegas, NV, United States, 89109
August 25, 2010 at 1:56 PM | by | Comment (1)

We knew that Marriott's little grouping of independent hotels, The Autograph Collection, was hard at work at acquiring some jazzier new properties but we had no idea that Las Vegas was on their radar. Yet as of today, The Cosmopolitan Resort and Casino, which doesn't open until December 15, is now an Autograph Collection member.

While we're shocked that a casino-hotel of this scale would join up with Marriott, this is a HUGE plus for Marriott Rewards members and Ritz-Carlton fans. Here's the scoop from the press release:

The Cosmopolitan of Las Vegas will introduce a new category in the Autograph Collection and will be the brand’s largest property as well as the first casino resort. With an innovative perspective on luxury in the Las Vegas market, The Cosmopolitan of Las Vegas will be in good company with other Marriott brands including Ritz-Carlton, known for service and luxury, as well as EDITION, Marriott’s new lifestyle brand developed with Ian Schrager.

Through this partnership, The Cosmopolitan of Las Vegas will benefit from full participation in the award-winning Marriott Rewards® guest loyalty program, which drives customers in the leisure, corporate and group markets. In addition, as part of the Marriott family of brands, The Cosmopolitan will also be featured as a partner hotel on The Ritz-Carlton website.

Wow. We've been keeping extremely close tabs on The Cosmo over at VegasChatter, covering everything from their astounding restaurant line-up to their swanky room designs and even the marquee lighting. We actually think this new hotel is going to steal lots of thunder away from the neighboring CityCenter complex.

As we continue to digest the shock of this casino in Sin City being partnered up with Marriott (a more conservative company with Mormon roots), room rates for opening week are holding steady at about $300 a night. But if you wait a week, they will drop down to $175 a night.

For those of you who've never heard of the Autograph Collection, see our interview with an Autograph Collection hotel here.

What are your thoughts on Cosmo becoming an Autograph Collection hotel? Let us know in comments below!

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The Cosmopolitan

Good idea to tap into Marriott's distribution channels!!

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