The NYDN notes that Ralph's newest store, in Paris, occupies a former historic hotel on the Boulevard St. Germain. He could easily flip The American into a Hamptons version of the same, turning The American's 8 hotel rooms into retail space, a design studio, or renovated suites.
Despite the hotel's Geocities-ish website, we're inclined to agree with the locals, that Ralph Lauren would be a perfect fit for the building. He could even keep the restaurant as another branch of his RL chain, just as he also did in Paris, and a Hamptons branch makes more sense to us than his current hotel partnership at Round Hill in Jamaica.
[Photo: NYDN]


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