We Won't Be Sleeping with a Virgin For Another Year or More
December 6, 2010 at 12:55 PM
We just waded through a tough-to-chew article on the forecast for the hotel industry in the New York Times to find the answer to something we've been dying to know--how much longer until we sleep inside a Virgin Hotel?
The answer: 12 to 18 months.
That timeline is not quite what we were hoping for but at least we can start counting the days. And we suspect that in a short while we'll at least know where this very first Virgin Hotel will open. (Hint, Hint.)
Right now, Virgin has only stated that they will open about 25 Virgin Hotels in major cities across the world but the U.S. will probably get first dibs. (We think San Fran might be the very first Virgin Hotel.)
But there's something else we're concerned about.
The NY Times also reported that Virgin will probably buy existing buildings rather than build new ones from scratch. So these Virgin Hotels will not be in virgin buildings.
This has us slightly worried because sometimes that never goes so well. Even if you bring in David Rockwell to do the interiors, that Holiday Inn/Best Western/Travelodge stank never really goes away. But we'll just have to hope for the best.
Do you know where Virgin Hotels might open first? Don't keep us guessing, let us know too!