The Michelberger in Berlin: A Cross Between Hipster Hotel and Hostel
Whoa whoa whoa. Do we have a new Ace Hotel-like concept going on here? This hipster haven you see above is the recently opened Michelberger Hotel in Berlin, and it's looking pretty sweet and polished for a budget hotel concept. Or at least, that's how the group behind the place describe it:
The Michelbergerhotel is a budget hotel concept created by a group of friends, who had the idea to make the best hotel they could, the kind of hotel they’d like to stay in. A place that’s individual, charismatic, stylish, fun, rebellious and inexpensive, a place where anything goes, just like Berlin itself.
Yes, that lobby is super cool and decorated with repurposed books and magazines; yes, it has an awesome and individual website; and yes, the rooms actually fall in the budget category by beginning at 59 Euro a night. Where was this place when we found ourselves bedding down at the Marriott Berlin in May?!
The more we read about this place, the more it titillates us. Just listen: it's got 119 rooms, accommodating anywhere from 1-5 people. The lobby has a bar with live music stage, there's a biergarten and 24-hour bistro, a bar and spa on the lower level, and a private screening room. Those features do not sound like a budget hotel, and yet these do: the Michelberger offers half-board, lockers, the ability to arrange guided tours and a laundry. It's like a cross between the hippest high-class hotel in town and a freakin' hostel. We're confused, but in a positive way.
Oh, and who are their ideal guests, we wonder? They tell us: "dreamers, movers and shakers, lovebirds, soul searchers, artists, craftspeople, globetrotters and Berlin aficionados." Notice that they left out "businessmen" and "families," and probably for good reason. Watch out, business hotels! The creative class is moving up and in!
[Photo: Michelberger Hotel and PSFK]