The Gansevoort Park Ave South Joins The Pink Hotel Craze

August 31, 2009 at 12:52 PM | by juliana | Comments (0)

The Gansevoort Park Avenue South is still expected to open next summer (with free WiFi for guests!) and construction is finally underway but the finished product may look more Club Kid than Upscale Business Traveler with a Penchant for Parties and a Pastime for Modelizing. The reason why? The introduction of a bright pink into the building's columns. Curbed writes:

Gone are the beachy tones, replaced with blacks and browns and a column of glowing pink. That should certainly make a statement in straight-laced Murray Hill, no? Meanwhile, the facade has started to go up at 420 Park Avenue South, and it seems there are more changes being put into effect.

Lately, a bunch have hotels have begun incorporating this Elle Woodsian hue into their design schemes. We saw it at the Le Meridien Dallas and the Renaissance Arc de Triomphe in Paris. And apparently, the Murano Urban Resort, also in the City of Light, has a hot pink faux fur-lined elevator. Pink Hotels are the new stark/Starck white hotels?

The room shots, however, look a little more calming than the hotel's planned exterior. Upscale Business Traveler With a Penchant for Parties and a Pastime for Modelizing will find it comfortable and spacious enough to both work and play in these rooms.

Curbed also commented on the hotel's construction progress with all the building porn details you could want:

A thick surround of black granite, with a polished frame and rougher-cut slabs, is up around the hotel entry on East 29th Street. Rising up the facade, and reflected in the glassy face of the new Twenty9th Park Madison across the street, are beefy vertical strips in brown and black.
Up high the setbacks are intact, fulfilling the promise of a 13,000-square-foot triplex with outdoor decks, fireplaces, plunge pool and spa all open to public.

Well, we can all rest assured that the rooftop parties are still expected at the Gansevoort Park Ave South. Now, only time will tell if the hotel starts to do a play on words with their street address. 420? The possibilities are endless when you're high up there on the rooftop.

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