W South Beach Is Open!
The day has come: W South Beach is open. Yes, open. It is July 2nd, 2009 and, presumably, there will be heads on brand new W SoBe pillows this evening. Surreal, isn't it? Consider it your very special Fourth of July holiday present. Or consider it a sweet, sweet miracle.
As we've already noted, this weekend appears to be sold out but if you're really jonesin' to get in there, you can get a room on Sunday night (there appear to be some available) and rooms are actually down below the $300 mark; you're looking at $295 (before taxes) for a king.
But don't go booking a bikini wax, a massage and a romantic meal just yet: the on-site Bliss Spa isn't opening until December 15, and Mr. Chow isn't supposed to open until August 15.
Are you inside the W South Beach this weekend? Send us pics and tell us what the scene is like!