And one of the cutest places to stay in St Ives is the Primrose Valley Hotel (that’s it on the left of the photo). It’s an old Edwardian B&B with nine rooms and a suite right on Porthminster Beach itself (on the outskirts of town). Luckily, though, it’s been completely gutted since its guesthouse days, and the rooms are bright and beautifully furnished. Go for one with a sea view and avoid the suite – it’s sexy enough, but it’s a bit dark and doesn’t have a good view, which kind of defeats the purpose of staying on a beach.
The owners are absolutely lovely, and even lovelier is their green policy: not only do they use organic smellies, but they have high recycling rates, organic local breakfast, and a donation to the Marine Conservation Society is included in your room rate. Right now, doubles start at £125; not cheap, but neither is St Ives.
[Photo: unresttwothree ]



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