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Order a Pillow Fight Via Room Service at the Bermondsey Square

Where: Bermondsey Square, Tower Bridge Road, London, United Kingdom, SE1 3UN

While the Ace is struggling with the whole opening on time thing, across the pond, the Bermondsey Square Hotel is about to open its doors right on schedule.

The first boutique bed-down in southeast London's trendy Bermondsey hood, the hotel is causing quite a stir among the media. But not because of the in-room iMacs, wet rooms or the rooftop suites complete with hot tubs peeking out at the Gherkin on the other side of the river. Oh no.

What's getting the Brits hot under the collar is the room service menu. Sex toys? No. Importable guests? Certainly not. No, for a mere £10, you can order a pillow fight via room service. And it's totally genuine: place your order and two members of the staff will come up, dressed in PJ's, bearing pillows. You choose one to fight, and one to referee. Kinky. We think.

Publicity stunt? Of course. But a fun one? Definitely. According to the hotel, several would-be guests have already rung up asking about the service. Let's just hope guests don't start demanding any weird "extras."

Opening rates from £89.