It's been a while since we checked in with the new boutique hotel brand from Hilton, Denizen Hotels. But fortunately, they have made it easier for us to keep up with them by Twittering, Facebooking and now YouTubing anything new from the DH HQ.
This here is the latest video posted to their profile and it involves some of the cool, new agey, techno-ish lobby music. (Does anyone have an actual name for this kind of music favored amongst boutique hotels?)
The video kicks off with a slogan, "I'm a citizen of the world; I'm a Denizen of the world." Then it moves you over fast-changing cityscapes to the Denizen logo which some HC readers are not in love with. More cityscapes. Butterflies! Another slogan: "I am a denizen that never sleeps." Um, ok? But aren't you a hotel brand? Where people are supposed to go to sleep?
Here's some more of what the video involves: Jewels, Chandeliers, (we think) the Holland Tunnel. "I am on business but I want it to be a pleasure." Logo again. Cityscapes. "I am a denizen of humanity." "I want to feel socially responsible in my choices." Windmills.
Ok you get the picture. The video does the same thing for The Arts, Discovery, Connectivity and says, "We are denizens who work, who play, who stay. We are all denizens of the world."
There are no renderings/drawings of a hotel room or a hotel building. This is purely just a creative branding video. We can't wait for Denizen to unveil something about the hotel experience. (Hint, Hint.)
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