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Harrah's AC Hits the Jackpot with Jacques Torres Chocolate

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  Site Where: 777 Harrah's Boulevard [map], Atlantic City, NJ, United States, 08401
March 19, 2009 at 11:25 AM | by | Comments (0)

It's the middle of March already and the east coast is still mired in the cold, thanks to Punxsutawney Phil. If it weren't for St. Patrick's Day, we would be bundled up yet; instead, we headed down to Atlantic City for a rare weeknight escape, and discovered that Harrah's is brewing a little heat of their own.

After wading through the lights and sirens of the casino, denying the urge to tuck into the buffet, and gawking into the tropical pool dome, guests will come face to face with one of New York's favorite little gift havens: Jacques Torres Chocolates. It's no surprise that Jacques, who is something of a celebrity chef after writing several cookbooks, hosting PBS shows and "Chocolate with Jacques Torres" on the Food Network, has done this deal with Harrah's for an Atlantic City location; New Yorkers will recognize it straightaway and most others will know of him from his TV appearances.

Serving more than just his specialties (mmm, chocolate-covered cheerios), the Jacques Torres "Temptations" store surprised us by showcasing gourmet cinnamon buns and chocolate-chip cookies. We don't remember having seen these at Jacques' NYC locations; we want cinnamon buns in the Big Apple too.

It's all new, even — the little shop just debuted in the middle of February, which thankfully means that Harrah's is giving you more options than Swarovski and their gift shop for spending your casino winnings. And even if you don't win — especially if you don't win — chocolate is definitely in order.

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