Yet other than our reviews and the nonstop press releases announcing the new Aloft hotels that have opened or will open, we have not heard much about Aloft from travelers. It's been radio silent in fact. Until last week, when one HotelChatter reader wrote into us about his recent Aloft stay. Here goes:
After 1 night stay in Aloft San Antonio, I can only conclude Aloft is another SPG property designed for young people who don’t care about anything but loud loud rock music and zero comfort.
Have the designers of W and Aloft EVER spent a night in a hotel after a long, tiring, frustrating day of business? I don’t think so. Other than an accomplished ability to push their so-so Bliss products and squeeze too little into too small rooms I am not sure how they define comfort.
The Westin brand proves SPG DOES know something about running hotels but where does it go wrong with ‘Whatever We Want Whenever We Want’ W and now Aloft .. a junior but equally harsh edged W.
Talk about harsh. But is there any truth to what our reader says? Is Aloft just for young people?
We put out an APB on Twitter asking if anyone has stayed at an Aloft and only one person wrote back. @Maggiesoladay told us: "i have stayed at Aloft in Bentonville ARKANSAS! i liked it a lot. such a relief when you have to be in Bentonville."
Well, Aloft does have the most randomest locations and we'd definitely prefer it to a trucker motel or something but would we seek it out? Probably not.
What about you? Have you stayed in an Aloft Hotel? What did you think of it? Haven't stayed in an Aloft Hotel before, why not? Drop your thoughts on Aloft in comments below.