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St. Regis Fort Lauderdale Will Turn into a Ritz-Carlton

Where: 1 N Fort Lauderdale Beach Blvd [map], Ft. Lauderdale, FL, United States, 33304

July 22, 2008 at 4:15 PM | 3 Comments

Snooze alert in effect for Fort Lauderdale: The troubled St. Regis Fort Lauderdale will stop operating under the St. Regis brand on August 11th and become a Ritz-Carlton. Great. Like as if we didn't already have enough Ritz-Carltons in South Florida. Oh, you think we are just exaggerating? Lookie here:

This would be its fourth South Florida property, with a fifth on the way. Ritz-Carlton already operates hotels in Key Biscayne, South Beach and Coconut Grove, and is building a luxury timeshare and condominium resort in Miami Beach. It also furthers Ritz-Carlton's big expansion push in Florida, where it operates nine resorts.

Another thing that sucks? The Ritz is going to want to charge more than its sister property, The Marriott Harbor Beach, which is actually located on the beach whereas this property is across the street. Booo....

: / / /

Author Photo: juliana by juliana

3 Comments

Return to » St. Regis Fort Lauderdale Will Turn into a Ritz-Carlton

  1. AndrewC

    HotelChatter Contributing Editor
    July 22, 2008 at 5:18 PM




    Re: St. Regis Fort Lauderdale Will Turn into a

    Oh man... Pictures are so totally deceiving! If it wasnt for that article I would have never ever ever known that the hotel wasnt right on the beach.

    I wonder if it was Photoshoped or if they just got a reallllly good photographer.

  1. Stan

    HotelChatter Member
    July 23, 2008 at 7:48 AM




    Re: St. Regis Fort Lauderdale Will Turn into a Rit

    Or a photographer who stood about 40 feet out in the ocean and got the perfect angle.

    I wouldn't let the fact that this property is across the street from the beach stop me from staying there. Even tho the street is fairly heavily travelled, most of the cars there don't drive faster than 20 mph so it's relatively safe to get across. The property was also supposed to build an elevated walkway to get you across the street without being bothered by those pesky cars.

    But geez, Ritz Carlton? That "my pleasure" crap is gonna have trouble flying in Fort Lauderdale.

  1. TonyT

    HotelChatter Member
    July 23, 2008 at 8:59 AM




    Re: St. Regis Ft Lauderdale Will Turn into a Ritz

    That doesn't even seem like a real picture since there are buildings to the south and I'm pretty sure there is an elevated walkway to get to the beach. One heck of an angle from the ocean if it's a real picture. The property is in one of the better locations in Lauderdale but is right beside Beach Place that has bars that stay open until 2am every day of the week. Not sure how Ritz guests will enjoy that part.

Return to » St. Regis Fort Lauderdale Will Turn into a Ritz-Carlton

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