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Who Knew? Holiday Inn Looking Good These Days

Right after we finished writing this bit about the newly renovated Holiday Inn in Palm Springs, we came across an article from USA Today about the new Holiday Inn opening up in Chelsea on Thursday.

And again, we all might be impressed with what we find.

The article reports that the new Holiday Inn will sport many of the upgrades (including the new logo/sign) that the brand is doing to all of its properties by 2010--at a whopping overhaul cost of $1 billion.

The revamped hotels preserve little from the past. The primary reminder is the splash of green in the Holiday Inn sign and entry lighting, recalling the old green-and-white-striped Holiday Inn towels.

Walking up to the Sixth Avenue Holiday Inn in Chelsea, guests see black Japanese-style planters and a modern steel-and-glass portico. At night, it is illuminated with that vibrant green lighting.

And there just might be a need for a "Vibe Manager" at this Holiday Inn as the hotel will be playing chart-toppers from artist like Jack Johnson, John Mayer and Kylie Minogue in the lobby.

This has gotten us very excited about Holiday Inn again, especially the bit about the brand not renewing contracts with locations that don't meet the new standards or are in areas that travelers perceive unsafe.

We actually think Holiday Inn will now be a force to reckon with. Watch out Aloft!