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Trump Marina Hotel and Casino To Become Margaritaville

Go To The Hotel's Web 
  Site Where: Huron Avenue [map], Atlantic City, NJ, United States, 08401
May 30, 2008 at 9:31 AM | by | ()

Looks like the folks headed to Atlantic City will soon be getting Jimmy Buffett rather than Donald Trump.

The Donald Trump Entertainment Resorts company announced that it had sold Trump Marina Hotel & Casino to a New York gambling company for $316 million. Coastal Marina will then rebrand the hotel "Margaritaville" with Parrotheads in mind.

WSJ reports:

Cash from the sale will allow Trump to upgrade its two remaining casinos, pay down about $1.5 billion in debt, or invest in new properties, said Trump Chief Executive Mark Juliano. He added the company would decide how to use the proceeds during the six to nine months it will take for the deal to close and the new owners to be approved by New Jersey casino authorities.

So that means no Margaritaville for at least another year. This will be the first hotel for the Margaritaville brand which has four cafes in the US and a handful in the Caribbean and Mexico.

Now we have to ask: Does this remind anyone of Hooters Hotel in Las Vegas?

Archived Comments:

Re: Trump Marina Hotel and Casino

What a twisted history this place has.  Built by Hilton in the '80s but shut down at opening time with alleged links to mob attorney. Enter the Donald for about $315 million and it's Trump Castle.  Loser. And no luck turning it over to Hard Rock either.  Salty solution seems to be Margaritaville.  Good luck, parrotheads. NJ stats show it as one of the worst-performing casinos there.

Re: Trump Marina Hotel and Casino To Become Margar

Depending on when the renovations and renaming are complete, this will probably be the second Margaritaville Casino Resort. There's one under construction in Biloxi already (in partnership with Harrah's http://www.harrahs.com/casinos/grand-biloxi/casino-misc/margaritaville.html ). This is a business that Buffett has been rumored to be considering for several years now, and it seems unlikely that he's just jumping in the way Hooters seemed to. I would also argue that the average Buffett fan is slightly more well heeled than your average Hooters fan. And Margaritaville likely understandst hat just because you enjoy silly and somewhat tacky decor in the restaurant doesn't mean you want the same in your hotel room (those Hooters rooms were atrocious).