Hilton Caribbean's Got a New Website, But It's Not Revolutionary

5/30/2008 at 9:00 AM
Tags: Hotel Websites, Hotel News, Hilton Hotels, Caribbean Hotels

The Hilton Caribbean website has just a complete renovation to make it more attractive, user friendly and more popular with search engines, too. We can't remember now what the old version was like, but the new site is useful and not overcomplicated--it's easy to get information on each of the different hotels and finding prices is simple.

We're also quite taken with the interactive map which shows you the locations of each of Hilton's nine hotels across the Caribbean, and looks like an old pirate's map. Speaking of other visuals, we weren't so impressed by their videos but the rest of the site does look reasonably attractive.

Hilton Caribbean's big goal is to get 2 million visitors to the website by the end of the year--and that's a lofty goal. We're nearly half way through 2008 already and they've notched up 500,000 visitors, so we're not really convinced that the new website will get them to their target. It's nice enough, but it's not going to blow anyone away.