Casino Hotels Join Gift Card Craze
We're still not sure if it’s a sign of desperation or just a really good marketing idea, but The Borgata, in Atlantic City is promoting Gift Cards for the holiday season. We've all seen gift cards for hotels, or perhaps a restaurant in a hotel but nothing for an entire casino hotel property before. Is business really getting this bad?
In one day this week, we received two separate emails from the Borgata's players club encouraging us to give the gift cards as gifts for the holiday in denominations from $25 to $500. They even offer three different designs, one for the Borgata, the WaterClub and their Spa Toccare.
These gift cards can be used anywhere on the Borgata and WaterClub properties including all the shops, restaurants, bars, spas, and hotel rooms. Those who were looking for Aunt Mary to encourage their gambling habit will have to look elsewhere -- these gift cards are not able to be used on any casino games.
We looked at a few other casinos and found that Wynn Las Vegas & Tropicana Atlantic City also offers gift cards that will work throughout the property. Hmm, looks like everyone is getting on the gift card bandwagon.
Have you seen any interesting Hotel Gift Cards? Let us know for what hotels.