The Cooper Square Hotel Finally Opens Today
The long-awaited Cooper Square Hotel is opening today and normally for a new hotel in Manhattan we would be putting on our best clothes, straightening our hair and zipping up our new hooker boots to go and check it out. But today we're just "meh."
We've had a long history of covering Cooper Square on HotelChatter. During Cooper Square's construction, we learned about the warring factions behind the project. Apparently partners Matt Moss and Gregory Peck hate each other and general manager Klaus Ortleib has sided with Moss. Cooper Square also became one of the most hated buildings in the neighborhood for the way it looked, for what it planned to offer and just for its general existence. Of course, what new hotel in NYC isn't hated by the neighborhood at first?
But all of that drama probably contributed to the hotel's delay. This place was supposed to open in April, then again over the summer. And here we are today in December in the middle of a recession.
Further dampening our hotel libido is the interior pics we've seen of the hotel. When these first came out, we were a little upset. We just didn't expect a brand-new hotel built from scratch with a progressive exterior to be so...well...boring on the inside.
Our design and decor preferences aside, our biggest issue with Cooper Square is that its charging an intro rate of $275. Ortleib (now a co-owner in the hotel) says that will increase to $375 in February. Those prices are fine...for six months ago. Why would guests pay this much now when they can stay at equally hip boutique hotels in NYC for less?
Smyth Tribeca from Thompson Hotels is opening in January at $119 a night via Quikbook (the rack rate on their site is asking about $205.) NewYorkology just rounded up some more killer hotel prices (some under $100) at boutique hotels in the city, all less than the Cooper Square's introductory price. Even Gramercy Park Hotel charged less than this ($250) when it first opened and that was in a hotel boomtime.
Then again, since Cooper Square wants to attract guests from the film, music, fashion and advertising industries, a group more concerned with looks than price, perhaps they won't have any trouble.
We found a Cooper 3 category guestroom (with king bed) this weekend for $325. Free wireless internet is included.