OpenThread: Is The Thompson Hotel Experience Manifesto Worthy?
On Monday we published the Thompson Hotels Map, to track the aggressive growth of Thompson Hotels. We questioned whether or not Thompson would be able to provide the high level of customer service needed when you pay Thompson prices as they rolled out multiple hotels at the same time.
We all know certain Thompson hotels have had some customer service issues in the past, but when we heard from Stephen Brandman, the Thompson Hotels co-owner, the other day we began to wonder, is Thompson fast tracking so many new "lifestyle" hotels in 2008 because they are aggressively and successfully addressing guest services?
Brandman, who oversees all of Thompson Hotels operations including staff hiring and training, takes his company's service very seriously. He writes:
Our repeat business at all of our hotels is based on great service. Please remember when you charge a lot of money as we do at Thompson Hotels those that can't afford the experience are more likely to blog about it but really are not our customer.
Our hotels are full and continue to beat our comp set in RevPAR index because our repeat business makes us prosperous. We are not like a lot of other hotels that are bars with rooms attached. Even the Roosevelt is vastly improved over the past year.
Your shots at service are based on what? 60 Thompson has become iconic as a hotel, Roosevelt is famously popular and Gaige House is number 42 on Conde Nast yet you frown upon us? 6Columbus is getting great feedback so far...what gives?
Well, actually, our customer service question was based on experiences like this and the overflow in our inbox from hotel insiders who questioned Thompson's commitment to customer service. However, Mr. Brandman may have a point when he cites "improvement in the last year". Even the recent TripAdvisor reviews for the Roosevelt are above average. So Thompson Hotels is working hard to change that bad service reputation around. And we like that Brandman had the balls to email us in defense of his hotel brand.
However, we want to hear what you think. Help us figure out whether service at the 6 or so Thompson Hotels listed below is manifesto worthy.