EasyHotel will be giving shoestring travelers a clean bed, shower, toilet, and a roll of tp in this converted 19th century building.

"However, the average price is likely to be just over £30 - the level at which Mr Haji-Ioannou says the hotel will break even. The top price will be around £50 to £60 for those taking the last few available rooms." — "No frills on a cheap night," This is London

But is a deal ever really a deal? Think functional, and don't forget to read the fine print. If you reach for the Crabtree & Evelyn soaps and shampoos, you'll find yourself a bigger bill.

The first easyHotel will open later this year at 14 Lexham Gardens, London W8.

Here's a virtual tour of one of the easyHotel rooms.