· No more lost keys
· No more "remember the key", thinking less is a good thing
· And last, but not least, if you choose: One scan for life means the hotel can email you your room number, you walk up to your door, and open your eyes wide, presto, you are in your room.
So convenience is the key, so to speak.
· We know, we know, we saw Minority Report as well, and yes, as we got our iris image taken, our mind began to wander towards that scene in Minority Report where Tom Cruise has to buy an eyeball transplant on the black market to get rid of his incriminating eyes. However, the guys from LG seem to be taking a lot of precautions to protect your iris image. The image is immediately encrypted into a number code and then deleted.
Whether or not iris imaging will ever take over for plastic keys is unclear, however what is clear is the immediate security benefit Nine Zero gets using the LG Iris Identification technology for all their employees and vendors. In a post 9/11 world security is at the forefront of everyones mind, and knowing that anyone who gets into the innards of Nine Zero has to have their iris photographed is very reassuring. The LG Iris Identification technology at Nine Zero is the same technology used in the new `registered traveler' pilot program at Reagan National, JFK, Logan, and other airports.
Nine Zero GM Jim Horsman had this to say when we asked him about the iris id system: "When I go around to different hoteliers, asking them what new and innovative they are doing at their hotels, they are bound to tell me about a new napkin fold they are implementing in their restaurant. Nine Zero has moved way beyond the napkin fold with this high security technology."